Found Story
In a span of 3 months, the client's channel garnered 9 million views.
Client challenges
When our client approached us, they had no presence on social media. Their idea was based on their experience: there is very little accurate information about small business founders on the internet, with over 70% of the existing information being inaccurate.
To address this problem, they launched their venture Found Story, aiming to provide accurate and comprehensive information about small business founders.
Our Strategy
Our main challenge was dealing with a brand-new social media account that had no traffic. To address this issue, we came up with a strategy that revolved around creating content related to trending and controversial startups. Our goal was to attract a specific audience by producing videos on these topics.
This approach yielded great results. In just three months, we garnered around 9 million views. Within the first 30 days, the account received over 2 million views.
Achievements
Since then, Found Story has accomplished the following:
YouTube Results
Delivered 9M+ views in just 3 months
Instagram Results
The client has successfully collaborated with over 20+ founders.
